January 25, 2011
January 24, 2011
Are we obsessed with Facebook?
With over 500 million users, Facebook is now used by 1 in every 13 people on earth, with over 250 million of them (over 50%) who log in every day. The average user still has about 130 friends, but that should expand in 2011.
48% of 18-34 year olds check Facebook when they wake up, with 28% doing so before even getting out of bed. The 35+ demographic is growing rapidly, now with over 30% of the entire Facebook user base. The core 18-24 year old segment is now growing the fastest at 74% year on year. Almost 72% of all US internet users are on now Facebook, while 70% of the entire user base is located outside of the US.
Over 700 Billion minutes a month are spent on Facebook, 20 million applications are installed per day and over 250 million people interact with Facebook from outside the official website on a monthly basis, across 2 million websites. Over 200 million people access Facebook via their mobile phone. 48% of young people said they now get their news through Facebook. Meanwhile, in just 20 minutes on Facebook over 1 million links are shared, 2 million friend requests are accepted and almost 3 million messages are sent.
48% of 18-34 year olds check Facebook when they wake up, with 28% doing so before even getting out of bed. The 35+ demographic is growing rapidly, now with over 30% of the entire Facebook user base. The core 18-24 year old segment is now growing the fastest at 74% year on year. Almost 72% of all US internet users are on now Facebook, while 70% of the entire user base is located outside of the US.
Over 700 Billion minutes a month are spent on Facebook, 20 million applications are installed per day and over 250 million people interact with Facebook from outside the official website on a monthly basis, across 2 million websites. Over 200 million people access Facebook via their mobile phone. 48% of young people said they now get their news through Facebook. Meanwhile, in just 20 minutes on Facebook over 1 million links are shared, 2 million friend requests are accepted and almost 3 million messages are sent.
January 22, 2011
Facebook Makeover
You may have heard of a little film festival called Sundance?
Persnickety Prints is located in Orem, Utah... which is at the base of Provo Canyon and the Sundance Resort.
The Film Festival is in full swing right now. Being a local has it's perk's. You can get into party's and movie premier's simply by knowing the right people- or at least pretending to know the right people.
Upon arrival we were given a wristband to wear.. and what do you know... these wristbands were scented - those Ralph Lauren marketing geniuses! So the whole place smells like one of these 4 new fragrances. I had blue- the scent is still lingering...
This Ralph Lauren debut was all based around digital media, and social networking- nope, facebook isn't going anywhere!
A digital photo booth complete with a vintage ski lift enables guests to immediately upload and share their photos with friends on Facebook and Twitter at a custom iPad station. Read more about the marketing tactics of this event here... what it comes down to, if you don't have a facebook or twitter account, you don't get to play!


Anyone love that first season of the Bachelorette? Yes, Tristan and Ryan are still together!
It was a good night.
(thanks mom for babysitting!)
So speaking of facebook- and all of it's powers- I have been meaning to show you some ways to juice up that profile picture of yours. You can use this to your advantage- and "stand out" from the crowd!
Here is our Persnickety facebook profile picture.
Facebook is always changing things, but for now you can have a profile picture of 200x516 pixels.
Why would you want this? Well... because it gives you more room to shout, that's why. You have 200x516 pixels of shout space, and until everyone else catches on, you will be "different".
Different is Good.
If I were a designer, like my friend Deena Rutter... and I just finished a great new kit... I may want to shout about it, or put it in your face... like so...
Ok... so how do I fit my picture or logo in that tiny little square facebook uses for the news feed?
A-ha... you can edit it!
Facebook PAGE
Once you have created your new 200x516 profile image, upload it by hovering over your profile picture, choosing the little pencil, it should say "change picture".
Upload. Refresh.
Hover over your profile picture again and this time choose "edit thumbnail"
Now drag the image around until it is cropping the portion that you want in the news feed. Click Save.
That's it! Done.
You can do this to your personal profile as well.. but the steps will look a little different.
Do you have something to say, and need some shout space?
Here are some .psd templates to help get you started.
Here is the very template I used for Deena's facebook sample.
Download it HERE.
Hope this helps- we would love to see what you have to say! Post your new profile pic on our fb wall!
-Chari
January 19, 2011
Persnickety Perfection
We have been a pro lab printing on chemical based photo paper for over 20 years.
Our prints are processed through the same chemicals as your good old film pictures (yes, we still use a dark room) and are the most archival.
Kenny is the print Master =adjective; having or showing very great skill or proficiency : a master painter.
He prejudges every one of your images and is able to make your pictures lighter, darker and improve color saturation. He can also add a bit of contrast or density to make your page elements nearly 3 dimensional.
Most corrections are for contrast, density and bleed.
If you compare your Persnickety Prints to others, you will notice a difference in sharpness, clarity and color tones that you didn't know could be any better!
Kenny also spends many hours adjusting, tuning & setting our machines just right to avoid "overlaying" bleed problems.
We also inspect every page before it is shipped, to make sure it is perfect!
Thank You Kenny & Devin!
Thank You Kenny & Devin!
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